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  6. QB3504: Research Methods For Business

QB3504: RESEARCH METHODS FOR BUSINESS (2023-2024)

Last modified: 31 Jul 2023 11:37


Course Overview

This course introduces students to what is involved in undertaking research into business phenomena. It introduces philosophical issues in the theory of knowledge, ethical issues in research conduct, and considers quantitative and qualitative methods in turn, addressing issues in sampling and design, details of specific approaches, and considerations in data analysis. The course is taught through weekly lectures and an extended two hour tutorial every fortnight, with two pieces of coursework and a two hour written exam. The emphasis throughout is on understanding the conceptual underpinning of different methods, and their strengths and limitations in research.

Course Details

Study Type Undergraduate Level 3
Term Second Term Credit Points 30 credits (15 ECTS credits)
Campus Offshore Sustained Study No
Co-ordinators
  • Stephen Fettes

What courses & programmes must have been taken before this course?

  • Any Undergraduate Programme (Studied)

What other courses must be taken with this course?

None.

What courses cannot be taken with this course?

None.

Are there a limited number of places available?

No

Course Description

The course will introduce and develop the following aspects:

  • Philosophical frameworks underpinning research approaches
  • Research strategies for the design and conduct of research projects
  • Ethical constraints and considerations in social science research
  • Alternative sampling strategies and their benefits and limitations
  • Quantitative methods, such as structured questionnaires and content analysis
  • Qualitative methods, such as participant observations and ethnography
  • Consideration of mixed methods and pragmatic concerns with research

Contact Teaching Time

Information on contact teaching time is available from the course guide.

Teaching Breakdown

More Information about Week Numbers


Details, including assessments, may be subject to change until 30 August 2024 for 1st term courses and 20 December 2024 for 2nd term courses.

Summative Assessments

Poster Presentation

Assessment Type Summative Weighting 50
Assessment Weeks Feedback Weeks

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Feedback

Poster presentation and 3-minute audio commentary of research proposal (equivalent to 2000 words)
Learning Outcomes
Knowledge LevelThinking SkillOutcome
Sorry, we don't have this information available just now. Please check the course guide on MyAberdeen or with the Course Coordinator

Mini Literature Review

Assessment Type Summative Weighting 50
Assessment Weeks Feedback Weeks

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Learning Outcomes
Knowledge LevelThinking SkillOutcome
Sorry, we don't have this information available just now. Please check the course guide on MyAberdeen or with the Course Coordinator

Formative Assessment

There are no assessments for this course.

Resit Assessments

Project Plan, Summary or Abstract

Assessment Type Summative Weighting 100
Assessment Weeks Feedback Weeks

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Feedback

3500-word Detailed Research Proposal
Learning Outcomes
Knowledge LevelThinking SkillOutcome
Sorry, we don't have this information available just now. Please check the course guide on MyAberdeen or with the Course Coordinator

Course Learning Outcomes

Knowledge LevelThinking SkillOutcome
FactualRememberILO’s for this course are available in the course guide.
 

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