Last modified: 28 Jun 2018 10:27
This course is about business development and the application of new business models. Increasingly companies have to radically rethink the way they do business if they are to remain competitive. To do this organisations need to be prepared to analyse and challenge their current business models. Through a practical business development project and the analysis of case companies you will be encouraged to explore the tools, techniques and theories used by successful business developers. The course will be especially useful for those interested in strengthening their skills for identifying and evaluating business opportunities.
Study Type | Postgraduate | Level | 5 |
---|---|---|---|
Term | Second Term | Credit Points | 15 credits (7.5 ECTS credits) |
Campus | None. | Sustained Study | No |
Co-ordinators |
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Information on contact teaching time is available from the course guide.
1 two hour examination (80%) and continuous assessment (20%). Resit: 100% on 2 x hour written examination capped at CAS 9
There are no assessments for this course.
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