Last modified: 23 Jul 2024 10:43
This module investigates the theories, concepts and techniques of investigation that are essential for analysis of where the organisation is, where it wants to be and how it will get there.
This module will focus on five main themes:
Planned versus emergent strategy
Strategy Tools
Strategy and Competition
Implementation
Re-thinking Markets: Blue Oceans and White Spaces
| Study Type | Postgraduate | Level | 5 |
|---|---|---|---|
| Term | Second Term | Credit Points | 15 credits (7.5 ECTS credits) |
| Campus | Aberdeen | Sustained Study | No |
| Co-ordinators |
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This module investigates the theories, concepts and techniques of investigation that are essential for analysis of where the organisation is, where it wants to be and how it will get there.
This module will focus on five main themes:
Planned versus emergent strategy
Strategy Tools
Strategy and Competition
Implementation
Re-thinking Markets: Blue Oceans and White Spaces
| Assessment Type | Summative | Weighting | 50 | |
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback | ||||
| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
|
|
||
| Assessment Type | Summative | Weighting | 50 | |
|---|---|---|---|---|
| Assessment Weeks | Feedback Weeks | |||
| Feedback | ||||
| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
|
|
||
There are no assessments for this course.
| Knowledge Level | Thinking Skill | Outcome |
|---|---|---|
| Factual | Remember | ILO’s for this course are available in the course guide. |
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