Last modified: 05 Oct 2023 08:46
Through a combination of lectures, tutorials, workshops, debates and in-course assessment, this course encourages students to critically reflect upon: Social theory and its relevance to marketing communications; Concepts and contemporary thought within the practice of marketing communication; expressive practice.
Study Type | Postgraduate | Level | 5 |
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Term | Second Term | Credit Points | 15 credits (7.5 ECTS credits) |
Campus | Aberdeen | Sustained Study | No |
Co-ordinators |
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Information on contact teaching time is available from the course guide.
Assessment Type | Summative | Weighting | 30 | |
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Assessment Weeks | Feedback Weeks | |||
Feedback |
Knowledge Level | Thinking Skill | Outcome |
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Assessment Type | Summative | Weighting | 70 | |
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Assessment Weeks | Feedback Weeks | |||
Feedback | Word Count | 2000 |
Knowledge Level | Thinking Skill | Outcome |
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There are no assessments for this course.
Assessment Type | Summative | Weighting | 100 | |
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Assessment Weeks | Feedback Weeks | |||
Feedback | Word Count | 2000 |
Knowledge Level | Thinking Skill | Outcome |
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Knowledge Level | Thinking Skill | Outcome |
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Factual | Remember | ILO’s for this course are available in the course guide. |
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